innovative
baby products
On-the-go essentials for the modern family
“This is a no brainer!”
-Guy Raz, How I Built This Podcast
DIAPER KIT
MAGIC WIPE
pocket-size products
Making parent life a lot less sweaty
diaper kit
Worlds’ smallest diaper kit
Open, use, wrap, ODOR FREE !
1 diaper + 5 wipes + reusable bag
prep'd n' ready
〰️
prep'd n' ready 〰️
the magic wipe!
Push down and a wipe pops up!
Let the magic take care of the mess!
ON-THE-GO MAGIC FOR
ON-THE-GO MESSES
BUT WHY?
“I’m a mom of 3 and parenting is HARD! I dred adding anymore weight to my back or life than is absolutely necessary, so I decided to create the essentials in a more efficient way to make the daily outings more manageable and make us all a little more sane!”
— LINDSEY SHORES, FOUNDER
Helping Disasters Big and Small
We’re proud to be a part of these important organizations and to make a difference any way we can.
